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Search Marketing News
Stay up-to-date with the world of search!
Do you know what is doing in the world of search? If not, then check out the following search marketing related news stories.
Cube Said To Be Spam ZapperThe latest buzz in spam protection is around Spam Cube - an apparent cyberbug zapper. Plugged into your computer, the big square box requires no software or installation.
Optimizing Video for Search EnginesWith the explosive popularity of video content on the web, savvy search marketers can be among the first to catch a prime trend this coming year by optimizing video content to outperform in search engines.
Execs & Accounts for December 29, 2006Razorfish Hooks Carat Man, Monster Boards with SEC Member, Fleishman Locks in Rubbermaid
Match.com Tempts Voyeuristic Users with New CampaignThe dating site has launched a cross-media campaign and added new tools and video clips to the site.
Study: Analytics Top E-mail Marketer ConcernsA lack of customer data and campaign results analysis challenges top the list of marketers’ concerns in a Jupiter Research study commissioned by Silverpop.
Online Reality Series Draws Major Sponsors"Cube Fabulous" signs Honda, Monster.com and America Online.
Is SEO Rocket Science?While SEO most certainly isn’t rocket science in the most literal of senses it is to those that don’t know much about it. SEO is a lot of work and requires a lot of time to do it and do.
Long- vs. Short-Term SEOI’ve always thought of SEO as a long-term process. More of a perpetual process, really. SEO firms (not to be confused with SEO consultants) tend to provide one of two different types of service. There are pros and cons to.
A Search Marketer’s Christmas ListIt may seem a little late for holiday gift guides, what with Christmas being just a few days away, but when you’re dreaming about things that may never happen, it’s never too late to hope. To that end, David Wallace.
Google Offers Up Insight on Quality ScoreWhen Google adjusted their AdWords Quality Score to look at landing pages as well as ad text, many advertisers found themselves dealing with increasing keyword prices and decreasing rankings. While I’m not always one to trust the people that want.
Copywriting Makeover: Facts vs. Fantasy (Part 2 of 2)In Part 1 of this article series we discovered the challenge faced by the copy of Julie?s Jewels Moissanite page. The original copy (PDF) was too factual for visitors to relate to effectively. I outlined the problems and the proposed.
NearbyNow Makes Bricks-and-Mortar Inventory SearchableAn emerging player in local shopping search adds a mobile channel, with several options for advertisers to get involved.
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